Expand your reach in Germany
Looking for a marketplace with a ridiculously wide range? On Kaufland you will find no less than 25 million different products, divided into more than 5,000 categories. Do you also want to increase your reach in Germany? Then the Kaufland marketplace is definitely worth considering. That's how fast they grow here.
You may be hearing about Kaufland for the first time today. That's not surprising: you might remember it as Real.de or even as Hitmeister. Those are the names of this marketplace at the time. Do you want to sell your products through Kaufland? Read more information about this attractive marketplace below.
Kaufland makes business sales in Germany possible
Kaufland is impressively active in Germany. Are your ambitions in France, Spain, Italy or just here in the Netherlands or Belgium? Then a collaboration with the Kaufland marketplace is not a particularly good idea. However, this is the perfect place for a large range with our eastern neighbours.
Kaufland has no less than 32 million unique visitors every month. This makes it even the third largest marketplace in Germany! If you want to sell on Kaufland, take into account the requirement for a German customer service. If your new, German customers have any questions, you naturally want to serve them well.
Sell via Kaufland through countless categories
Via the Kaufland marketplace you sell your products in every category you can think of. There are ten basic categories:
- Garden & DIY store
- Kitchen & Household
- Baby & Child
- Fashion accessories
- Cosmetics & Health
- Sports & Outdoors
- Cars & Vehicles
Do your products fit into these categories? Then selling through Kaufland might be the right option for you.
1300 physical Kaufland branches
Maybe you wonder why Kaufland sounds so familiar? You may just have seen the physical store before in Kleve, Bocholt, Frankfurt, Munich or Suttard, for example. Kaufland.de not only has a gigantic marketplace; they have no less than 1300 physical stores in Germany.
The Kaufland stores are known as well-stocked supermarkets with an extensive range. In addition to food, they also sell all kinds of non-food products. This is precisely what makes Kaufland so popular: German residents regularly come here for daily shopping.
Also sell in the Czech Republic and Slovakia
Do you want to scale up even further in Europe? Then the new links with Kaufland Czech Republic and Kaufland Slovakia are for you! From now on they are easy to activate in your ProductFlow environment. We have also switched to the updated Kaufland API (v2). This way your products will be visible to even more potential customers, without extra effort.
The prices for sales on Kaufland
Selling via Kaufland allows your turnover to grow quickly. In no time you have a much wider reach on the German market, without any extra effort for special marketing campaigns. Of course, these benefits are not free. Selling on Kaufland means that you pay a monthly selling fee of € 39.95.
For this monthly amount you enter into a sales agreement with the German marketplace giant. Did you actually sell a product? Then a commission will be added per product. The Kaufland marketplace accounts for about 6.5 to 12.5% of the sales price per product sold. The exact commission percentage depends on the product category.
Benefits of selling products through Kaufland with ProductFlow
But why would you choose Kaufland, instead of, for example, bol.com or eBay? Like any other marketplace, selling through Kaufland has a number of specific benefits. Here we highlight some of them.
Kaufland regularly offers fun marketing campaigns for sellers. Do you want to take advantage of this? Certainly do! This saves a lot of marketing costs. In addition, customers often take Kaufland's brand expressions a lot more seriously than smaller, individual brands. Is your brand name or product featured in the marketing campaign? Then you directly benefit from the good name of the marketplace itself.
Although this advantage speaks for itself, it is a very important one. The Kaufland marketplace is so well known in Germany that there is no doubt about its wider reach. In other words: growth guaranteed! Ensures that you sell good products and present them with an attractive description. With the right product information you will quickly become visible in Germany.
Kaufland doesn't just make business selling easier; they like it too. Do you not understand something or is there a problem? No point. Kaufland is available daily with help and support. They are easily accessible and therefore an attractive partner. As a seller at Kaufland you are not left to your own devices.
As with many other marketplaces, selling through Kaufland is an ideal method of spreading risk. This way you are much less dependent on your other sales channels. Would you like to better control the spread of risk? Then selling via multiple marketplaces is also interesting. Are you curious how this works? Please contact ProductFlow for more information.
The best way to sell your
products on Kaufland
Ready to conquer the German e-commerce market? Kaufland is a great starting point. This marketplace works according to an open listing. In this basis, this means that the products you sell are also under your company name.
Integrating your entire range in the Kaufland marketplace is more complicated than you think. Fortunately, ProductFlow has years of experience with efficient marketplace integration. Our system also works perfectly when you sell products via multiple Marketplaces and / or webshops.
Are you curious what we can do for you? One of our specialists will be happy to tell you more about this. Immediately schedule a demo with a ProductFlow expert.