Skip to content

All-in-one solution: ProductFlow is the first platform that combines a Marketplace Integrator with a PIM system, Basic WMS and Repricer.

Koopblok winnen met de ProductFlow Repricer
ProductFlow Repricer

Win the buybox within 10 to 30 minutes and optimize your selling price.

Read more

Marketplace Integrator

Offer your products easily and quickly on multiple marketplaces and/or webshops.

Read more

PIM System

Efficient management of all your content on multiple marketplaces and/or webshops.

Read more

Basic WMS

Overcome logistical challenges as you scale your e-commerce business.

Read more

Click here to view all sales channels. You can easily and efficiently manage both webshops and marketplaces in ProductFlow.


Offer your assortment on marketplaces within a few clicks.Marketplaces in ProductFlow platform-1

View all marketplaces here.


Manage your webshops easily and quickly from ProductFlow.Webshops in ProductFlow platform-1

View all webshops here..


Sell on Instagram Shopping

Content integration
Orders integration
Offers integration

Selling on one of the largest social platforms in the world is of course already interesting. However, it gets even more interesting when you do this via ProductFlow. When uploading your products you can also immediately choose to offer your products on other marketplaces.


About Instagram Shopping

Promote and sell at the same time

Instagram is packed with images. The application was released in 2010 and is now popular worldwide, especially among the younger generations. They share countless photos and videos in their timeline or story. But Instagram is also becoming increasingly popular for companies.

Almost half of Instagram users would use the platform for shopping every week. Ideal if you can promote your brand and company via this social media platform. For example, you show how your product works, what your brand stands for and what happens behind the scenes.

Easy link to sales

Have Instagram users found your brand? Then it is good to know that Instagram also makes business sales possible. Isn't it ideal for you and for your customer if people easily click through to a purchase page, directly from your Instagram account?

Founded in 2010
>46 Instagram Shopping countries
>1,1 billion users


The benefits at a glance

Benefits of selling products through Instagram Shopping with ProductFlow

Instagram is a super unique player among the Marketplaces. Not only do you showcase your products here, but your brand story also comes out super unique. In addition, Instagram Shopping also offers a number of unique features, such as 'collections'. Everything on this platform is set up visually. So you work with themes, striking new items, gifts, seasonal trends and more. But that's not all: there are even more benefits. Check them out here:

Reach the younger generations

As mentioned earlier, you will find a lot of young people and young adults on Instagram. Much more than on websites such as Marktplaats, Kaufland or Many of them scroll through the Instagram platform for hours every day. Do they see your cool products? Then it is of course ideal if they can buy it directly.

Interact with your buyers

Het je een hoop actieve, enthousiaste klanten? Leuk! Met voldoende klantbinding krijg je via Instagram Shopping al snel interactie met je kopers. Je krijgt positieve en negatieve feedback op producten, maar kan klanten ook vragen om jou te taggen in een mooie foto met het bij jou gekochte product. Met een beetje enthousiaste kopers krijgt jouw instagramwinkel zo een hoop gratis reclame.

Enough space for product details

Selling on Instagram is based on images, but product details are also welcome. If a customer or user clicks on your product, they immediately see the full product catalog with descriptions and prices, but also information about where your product is tagged, for example.

Sell on Instagram with in-app purchases

Instagram Shopping makes purchasing pleasantly accessible. Of course you can still sell via your own website, but you don't have to. Customers can also pay directly via Instagram. This makes the purchase threshold smaller and therefore your turnover higher.

Also reach people far beyond the Netherlands

If you want, Instagram Shopping items will be available to all Instagram users. You can set all this up via the ad manager. Only the right, potential buyers see your product range. This makes it an ideal method to possibly take the first steps across the border.

Instagram marketplace makes your products stand out Instagram's algorithm is very clever. For example, do you know the Instagram Shopping tab in the home screen? There, users see all kinds of new people and products that suit them. But not only Instagram itself makes your products visible, you can do that yourself!

You can make products stand out even more with product tags, for example. This allows you to link directly from a post or story to an article from your Instagram Shopping catalog. It is therefore a kind of video commercial that links directly to the sales page with one click. Ideal, right?


The best way to sell your
products on Instagram

Instagram makes selling business incredibly fun and easy. If you sell via Instagram, then selling via Facebook is also just a small step. This makes the Instagram marketplace two platforms in one.

But how do you integrate your products into the Instagram Shopping system? Even if you already sell on other marketplaces, ProductFlow can arrange this efficiently. The ProductFlow platform arranges for you, or together with you, that you will soon be able to sell carefree via Instagram and other interesting platforms. Curious how we can help you? Please feel free to contact us.